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Monday, June 20, 2005

It's Not TV. It's HBO. So Why Aren't You Watching?

HBO could use a real Comeback of its own.

Though still wildly profitable, the premier pay cable channel is suffering some serious ratings erosion as its hit shows age and its new shows bomb.

Through the end of May, HBO's average prime-time viewership was down to 25% from the same period in 2004. Why the losses? Deadwood lost 2 million viewers year-to-year; The new seasons of Six Feet Under and Entourage are hemorraging viewers; and Carnivale's ratings bottomed out, causing its cancellation.

And Kudrow's uneven new show has been largely ignored by viewers.

Still, don't feel too bad for HBO: the network made over a billion bucks last year, partially fueled by DVD profits from The Sopranos and Sex and The City.

1 other geekspeak:

  • looks like a 2 trick pony. the new shows kinda aren't very good. is the magic gone?

    By Anonymous Anonymous, at 1:45 AM  

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