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Thursday, August 18, 2005

Out With The Old, In With The Interns at CBS News

CBS neckties are putting the future of their evening newscast in the hands of interns.

A summer-long project broke up CBS News’ nearly 100 interns into small groups to strategize on how to attract younger viewers to CBS Evening News. A spokeswoman called it "an educational exercise" for the students. Yeah, right.

I think CBS News would install that dude from Napolean Dynamite as anchor if it'd win them more 18-49's.

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