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Friday, November 04, 2005

NBC No Longer Tops Among Weathy

The last ratings yardstick NBC has been clinging to has fallen.

The Peacock is no longer the top broadcast network for affluent viewers. Thanks to its growing stable of hits, ABC has swiped the lead in that demo.

Through the first six weeks of the new television season, ABC has topped NBC in terms of audience skewed toward 25-to-54-year-olds in homes with incomes of $100,000 or more.

... this will likely cost already hurtin' NBC millions more in ad revenue....

Here's the list of the top 25 shows rich people dig. It's still pretty NBC-heavy.

1. The Apprentice, NBC
2. Desperate Housewives, ABC
3. ER, NBC
4. Grey's Anatomy, ABC
5. The Office, NBC
6. Will & Grace, NBC
7. Lost, ABC
8. My Name Is Earl, NBC
9. West Wing, NBC
10. Gilmore Girls, WB
11. Medium, NBC
12. Law & Order, NBC
13. Joey, NBC.
14. The Apprentice: Martha Stewart, NBC
15. Boston Legal, ABC
16. Invasion, ABC
17. Amazing Race, CBS
18. EM: Home Edition, ABC
19. Law & Order: SVU, NBC
20. Hot Properties, ABC
21. House, Fox
22. Commander in Chief, ABC
23. Two and a Half Men, CBS
24. Out of Practice, CBS
25. E-Ring, NBC

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